Vitamin C Serum - Paula's Choice

The #1 Facemask out there based on our Research

500+ Verified Reviews on the Internet

Enhances skin texture

Fades imperfections like uneven tone and rough patches for a polished look

Boosts luminosity, giving skin a naturally radiant, lit-from-within glow

Brightens dull complexions

$50.00

Quantity

Volume

20 ml

Estimated International delivery between

Refund and Return Policy

Ffion R. Verified Buyer

I've seen my skin become a lot brighter with the help of this product. My skin used to be very dull and grey, but now looks much better.

Morgan P. Verified Buyer

This formula is beautiful! It absorbs quickly, has a lovely consistency and best of all left my skin feeling dewy, soft and healthy. 10/10 recommend.

Constança M. Verified Buyer

Really helps giving a radiant complection. For me it works way better than the 30% vitamin C serum

10+ Million bought this already

Facemask - Biodance

Reveal your skin’s natural radiance. Hydrating, soothing, and packed with botanical goodness, it refreshes tired skin, reduces redness, and leaves you with a healthy, luminous glow—all in one effortless step

$32.00

Moisture

Anti-Aging

Brightening

Softening

reduces Fine Lines

Protecting

Application
Key Ingredients
Description

Begin your morning routine by cleansing your face thoroughly, then patting your skin dry. Apply a pea-sized amount of Paula's Choice Vitamin C Serum evenly across your face, paying extra attention to areas with discoloration or dullness. Let the serum fully absorb before layering a lightweight moisturizer to lock in hydration, and finish with a broad-spectrum sunscreen to protect your skin throughout the day.

Water (Aqua/Eau), Ascorbic Acid (Vitamin C/Antioxidant, Glycerin (Humectant), Ethoxydiglycol (Solvent), PPG-26-Buteth-26 (Emulsifier), Mannitol (Humectant), Tridecapeptide-1 (Peptides), Palmitoyl Tripeptide-5 (Peptides), Sodium Hyaluronate (Humectant), Pentylene Glycol (Texture Enhancer), PEG-40 Hydrogenated Castor Oil (Emollient), Bisabolol (Plant Extract/Antioxidant), Sodium Gluconate (Chelating Agent/Humectant), Decylene Glycol (Emollient), Ferulic Acid (Antioxidant), Oryza Sativa (Rice) Bran Extract (Plant Extract/Antioxidant), Tocopherol (Vitamin E/Antioxidant), Polyacrylate Crosspolymer-6 (Film-Forming Agent), 1,2-Hexanediol (Solvent), Panthenol (Vitamin B5/Humectant), Sodium Phytate (Chelating Agent/Stabilizer), Sodium Hydroxide (pH Adjuster), Citric Acid (pH Adjuster), Ergothioneine (Antioxidant), Phenoxyethanol (Preservative)

Reveal brighter, smoother skin with Paula's Choice Vitamin C Serum. Packed with potent antioxidants, it visibly reduces dark spots, fine lines, and dullness, leaving your skin radiant and refreshed. Lightweight and fast-absorbing, it’s perfect for daily use to enhance your natural glow.

Say Goodbye to Roughness and Hello to Radiance

Benefits

01. Reveal Silky Smooth Skin Every Day

Transform rough, uneven patches into velvety softness with the brightening power of Vitamin C, leaving your skin feeling refreshed and flawless.

02. Clearer, Smoother, Radiant

Experience a serum that works to minimize texture and bumps, revealing a polished, radiant complexion that turns heads.

03. Say Goodbye to Uneven Skin

Target uneven texture and dullness with a formula that smooths and refines, giving you skin that looks and feels beautifully balanced.

Why Paula's Choice is the Favorite out there*

*based on our research, Paula's Choice Vitamin C serum was the most consistent and reliable choice for Vitamin C serums

Science

Renowned for its science-backed formulations

Loved

Loved by Beauty Enthusiasts

500+

Over 500 reviews on the Internet

What other say about this Product*

*this is what people who bought the Vitamin C Serum from Paula's Choice had to say about it

Samantha W.

I use this every day and have noticed a difference in my skin. It is great for layering as I cannot use too many creams. This is the 4th bottle I have bought

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Mandy A.

I've tried both vit C products and this is my favourite out of the 2. There is no sting at all to the skin, the serum is light in texture, soaks into the skin well, there is no real scent to it. Easy to layer on top of. I have had lots of compliments to say my skin glows. Used this for approx 5 months. Has slightly lightened a few dark spots

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Corinne P.

My skin looks more glowy and it doesnt look as dull

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Amber D.

I have struggled with acne for years and it was so frustrating that nothing was working. Well until I found this! Who knew that Vitamin C would help clear up my acne. It’s helped me so much and I am so grateful that I found something that works and is affordable!

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Look at the Difference yourself

Other Vitamin C Serum

Stable Vitamin C Formula

pH-Optimized Formula

Fragrance-Free

Made for Sensitive Skin

Lightweight Texture

Anti Aging

Cruelty-Free Certification

Frequently asked questions

Is Paula’s Choice Vitamin C Serum suitable for sensitive skin?

Yes, it’s formulated to be gentle yet effective, making it suitable for most skin types, including sensitive skin. However, patch testing is recommended to ensure compatibility.

How long does it take to see results?

Results vary, but many users report noticeable improvements in skin brightness and texture within 2–4 weeks of consistent use.

Can it be used with other active ingredients like retinol or acids?

Yes, it can be layered with other active ingredients, but it’s best to introduce them gradually to avoid irritation. Use Vitamin C in the morning and retinol in the evening for optimal results.